Chewing Gum Means You Have More Sex, Are More Awesome & Have More Fun

Anyone of you readery readers out there who actually know me in real life know I’m  a, let’s call it, ‘fan’ of gum.

The Del Campo Saatchi & Saatchi preformed a sweet experiment to promote the gum brand Beldent, the Argentine version of Trident, where they surveyed 481 people based on their impressions of gum chewers vs their non chewing twin counterparts.  The results are delightful.

Draw what conclusions you will via the transitive property of equality. 

Watch it.

Screen Shot 2013-11-20 at 2.57.55 PM

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